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Google review NFC cards for plumbers, electricians and builders, handed over at sign off

You have no shop and no window, so a Google review NFC card has nowhere obvious to sit. It travels with you, in the van, the toolbox or the folder your certificates live in, and it comes out in the two minutes at the end of a job when the customer is stood looking at finished work.

No counter, so the Google review NFC card rides in the van

A cafe has a counter for its card to live on. You have nowhere to leave one, so yours only earns its keep if it sits where you will reach for it in the last five minutes of a job.

Give each Google NFC card one home and stick to it. The lid of the top toolbox drawer works, because you open that drawer anyway. So does the front pocket of the folder your certificates live in, because that comes out at handover whether you like it or not. The glovebox under a month of receipts does not, and nor does your back pocket, where it bends and goes through the wash.

  • Lid of the top toolbox drawer, the one you open on every job
  • Front pocket of the certificate and job sheet folder
  • Visor clip or van door bin, with the paperwork
  • The work bag you carry into the house on every job

Ask at sign off, with the certificate in their hand

The strongest two minutes of any job come once you have finished and tidied and the customer is stood looking at the work. The boiler is firing, the sockets are live, the fence is straight. They are relieved, and that wears off fast once your van is off the drive.

Fold the ask into the handover instead of bolting it on the end. Show them the isolation valve, show them where the certificate is, show them the timer, then get the card out in the same breath. Never ask while you are still working. Nobody leaves a Google review for work they cannot see finished.

  • When you run the appliance up and show it working
  • When you hand over the certificate or the test paperwork
  • On the walk round at the end, stood in front of the job
  • Once payment is sorted and nothing is left hanging

Handing it over beats leaving it behind

Often the person who booked you is not there at the end. A key was left out, a neighbour let you in, or the tenant just wants their evening back.

When somebody is there, put the Google NFC review card in their hand and say your line while they are holding it. A card somebody is holding is harder to ignore than one set down on a worktop.

When nobody is there, leave it on top of the certificate or clipped to the invoice, never underneath, and write a line on the job sheet saying what it does. Cards you leave behind are gone, which is fine if you planned for it. Cards you hand over and take back with you go out again on the next job.

Asking while you are covered in dust

You come down out of a loft sweating, hands black, and asking a favour feels like one thing too many, so it gets skipped.

Say it once, while you are carrying the tools back out to the van. “This is how people find me” is true, it is one sentence, and people understand it straight away. If they say they will do it later, believe them and get going.

Hand the card to everybody, including the job that went sideways and the customer who queried the bill. Never steer what they write, and keep money out of it: no tenner off the invoice for a Google review. One honest line about you turning up when you said you would is worth more than a page of glowing sentences.

Long jobs and the day the thing works

A day job has one clear ending. A rewire, a bathroom or a full garden runs for weeks and the ending is blurry. The last day is snagging, touch ups and getting the skip off the drive, and by then they have had enough of people in the house.

The moment is rarely the last day. It is the day the thing works. The heating comes on, the taps run, they walk on the new patio. Ask then, even if you are back on site for another fortnight.

A customer who has watched you work for three weeks has more to say in a Google review than one who saw you for an hour. They know whether you swept up and whether you got there at eight. Keep the ask clear of a final bill with an extra on it.

Emergency callouts are your strongest moment

Out of hours is different. Water through a ceiling at ten at night, no heating with a baby in the house, lights off across a whole flat. When you sort it the relief is enormous, and relief is what gets written down.

Ask on the night while it is still raw. If you have only made it safe and you are back next week for the proper repair, the callout is still the moment to use, because that is the story they will tell.

One bit of care. Keep the card apart from the callout rate: settle the invoice first, then hand it over with the same line you use on every job.

No passing trade, so being findable is the job

A shop gets people past the window. You get nobody. Your next job comes from somebody typing electrician near me at seven in the morning because the shower has packed in, or from your name being passed over a fence.

Both end in the same place, with your name typed into a phone. Even the neighbour who vouched for you gets checked before anybody rings the number on the side of the van. Google reviews from the last few months say you are still trading and still turning out, which is the exact worry somebody has about handing a stranger a key and going to work.

One per van, one per fitter, and the subbie question

A Google review card in the lead engineer's bag is not a card the other two have, so the other two never ask. Give one to every person who finishes work in front of a customer, and keep a spare in each van. On your own in one van, keep three: one in the work bag or toolbox, one in the certificate folder and the spare. A firm with three vans and five on the tools wants five for the hands, three van spares and two or three for the office, so ten or eleven. If you leave cards behind with the paperwork rather than taking them back to the van, every job costs you a card, so start with ten.

With more than one van, decide whether every card points at one Google listing or at the branch listing for the area that van covers. One listing means every van carries the same Google review NFC card and the whole batch can be written in one go. Separate listings mean writing each depot's batch on its own and keeping it in that depot's vans.

Subbies are the awkward one. Somebody finishing a job under your name is a review for your page, but they may want their own. Hand them one of yours for work done in your name. Our Google review NFC cards come blank unless you ask, so you can write the whole batch at the kitchen table on a Sunday night, under a minute a card with any NFC phone. If you would rather not, we programme yours before they ship.

Said once, on the way back to the van

Plain words to say with a toolbox in each hand, with nothing in them that sounds like a sales pitch.

  • “Before I get out of your way, that card opens my Google page if you tap it. Put down how today went, mess in the hallway and all.”
  • “I do not advertise anywhere, so that page is how the next person on this street finds me. Say whatever you honestly think.”
  • “I have left a card on top of your certificate. Tap it with your phone when you get a minute and it goes straight there.”
  • “Even a couple of lines about the job is more use to me than nothing, whatever you thought of it.”
  • “Only if you have got time. If not, no bother at all, I will see you when the second fix is due.”

What plumbers, sparks and builders ask about NFC cards

Can I stick one on the boiler or the consumer unit?
Best not. Boiler casings and consumer units are often metal, and a phone may not read an NFC card stuck to metal. If you want to leave one behind, put it loose on top of the certificate with the adhesive backing still on.
Will it work in a loft or a cellar with no signal?
The NFC Google review card does its part, because it has no battery and needs no signal. It just hands the phone a link. The phone then needs mobile data or wifi to open your Google page, so in a cellar, a loft or a new build with no signal the page may not load. Do the ask out on the drive instead, or once the customer is back on their own wifi.
The landlord booked me but the tenant is home. Who gets the Google review card?
Give it to the tenant if they are there. They had the work done in their home, so they have a real experience of you to write about. The landlord or letting agent who booked and paid may never see the job, so if you want their view too, put your Google review link in the email with the invoice or the certificate. Ask both in the same plain words and let each say what they honestly think.
Can it open my page on a trade directory instead of Google?
Only if you write it yourself. We only programme cards with a Google review link, so a directory link goes on a blank card you write with the free app in the setup guide. The front of the card says Google, so tell the customer where it goes before they tap.

A few for the van, a box for the firm

If your Google review NFC card comes back to the van after every job, a few singles will last. If it stays behind with the certificate, buy by the box, starting with the 10 pack.

Merchant or supplier selling to the trade? Trade pricing starts at 50 cards.

If customers come to you instead

The people best placed to vouch for your work are the ones who watched you do it. The Google review NFC card in the van is how you ask them.